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Our responsibility

Less waste.
More intention.

Sustainability is not a marketing angle. It is a design constraint we build around. Every decision — from fibre selection to packaging — is measured against its footprint.

Our approach

Three pillars.
One standard.

We do not claim to be perfect. We claim to be transparent about where we are and where we are headed.

i
Responsible materials
Our proprietary microfibre blend uses recycled polyamide where possible and is certified OEKO-TEX Standard 100 — free from harmful substances at every stage of production. We source only from mills that meet our environmental audit standards.
ii
Ethical production
Every garment is produced in audited facilities with fair wages, safe working conditions, and no forced or child labor. We work with a small number of production partners so we can maintain direct oversight and long-term relationships.
iii
Reduced waste
We produce in small, intentional runs rather than forecasting large volumes. Leftover fabric is repurposed into accessories or donated. Our packaging is FSC-certified, recyclable, and uses soy-based inks. No single-use plastic.
Materials

Fabric that outlasts
the trend cycle.

Fast fashion relies on disposability. We design for longevity. Our microfibre is tested for 50+ washes before production begins. Color retention, shape recovery, and opacity are non-negotiable.

A garment kept and worn for years has a lower environmental impact than one replaced every season — regardless of what it is made from. That is the foundation of our material philosophy.

I
Production

Small runs.
Zero excess.

We do not overproduce. Each collection is manufactured in limited quantities based on pre-orders and demand signals. When a run sells through, it sells through. This keeps waste close to zero and ensures every piece is wanted.

Our production partners are visited annually. We pay above industry standard and maintain multi-year contracts that provide stability for their workers and families.

II
Packaging

Unboxing without
the guilt.

Every order ships in FSC-certified recyclable packaging with soy-based inks. No single-use plastic wrapping. No excess tissue. The experience feels premium because it is considered, not because it is wasteful.

We use compostable garment bags made from corn starch. Even our shipping labels use recycled adhesive backing.

III
0
Single-use plastic in packaging
100%
Recyclable packaging materials
50+
Wash tests before production
Small
Intentional production runs
Looking ahead

We are not where we want to be yet. But we are honest about the distance.

Our goal for 2027 is to transition to 80% recycled content across all fabrics, achieve carbon-neutral shipping, and publish a full annual impact report. We will share progress transparently.

Sustainability is a practice, not a destination. We hold ourselves accountable by making our commitments public and measurable.

Luxuriate.